Group profile
		AEGON is one of the world's leading insurance groups, capitalizing on the power of successful partnering to help customers, shareholders and employees around the globe create better futures.

		U.S.A.
		Number of employees: 14,537 Main offices: Baltimore, Cedar Rapids Main product areas Traditional, universal and variable universal life insurance, bank- and corporate-owned life insurance; fixed and variable annuities, life reinsurance, supplemental health insurance, traditional and synthetic GICs, funding agreements, pensions and 401(k) plans, mutual funds Major customer segments Individuals, companies and institutions Distribution channels Independent and employee agents, marketing companies, financial institutions, broker-dealers, wirehouses, affinity groups, direct response, worksite marketing, institutional intermediaries Key competitive strengths • Market leader in nearly every business segment • Products distributed through diverse, broad-based channels of distribution • Broad product offerings; balanced mix of businesses • Efficient, targeted product development, coupled with advanced actuarial and administrative systems • Strong financial position; highly rated companies • Decentralized decision-making, supported by streamlined, low cost operations Business objectives for 2003 • Earnings growth within an acceptable risk profile • Vigorously pursue cost savings initiatives • Continue broadening distribution • Enhance competitive position with product and service delivery

		The Netherlands
		Number of employees: 3,030 Main offices: The Hague, Leeuwarden, Nieuwegein Main product areas Individual and group life and pension products, savings and investment products, asset management, accident and health insurance, general insurance Major customer segments Middle and upper income individuals, companies Distribution channels Independent and tied agents, direct marketing, franchise sales force, worksite marketing, internet, retailers Key competitive strengths • Full line insurer profitably serving virtually every market segment • Full line of distribution channels with a broad range of communication instruments • Strong relationships between business units and distribution channels; chain integration • Excellent cost and margin control Business objectives for 2003 • Consolidate activities on production platforms to maintain cost leadership and improved customer service • Focus the product line with emphasis on savings and specialized insurance and pension products • Standardize and utilize ICT and on-line services to extend and develop the distribution network and to support professional agents • Enhance accessibility of administration for distribution partners and customers

		United Kingdom
		Number of employees: 6,018 Main offices: Edinburgh, Lytham St Anne’s Main product areas Individual and group life and pension products, asset management, mutual funds, third party pension scheme administration, financial advice Major customer segments Middle and upper income individuals, companies and institutions Distribution channels Independent financial advisors Key competitive strengths • Market leader in the pensions and protection markets • Experienced product provider with quality image and highly rated service capability • Delivery of rapid market response to regulatory changes • Focus on low costs of manufacture • Market leader in institutional fixed interest investment arena • Ownership of quality distribution capability Business objectives for 2003 • Emphasis on profitability while taking full advantage of growth opportunities • Consolidate investments in distribution companies to deliver synergies across the group • Further strengthen relationships with distribution partners • Take advantage of full integration of ICT systems to improve efficiency and customer service and lower costs further

		Canada
		Number of employees: 856 Main office: Toronto Main product areas Traditional life, universal and term life, segregated funds, mutual funds, annuities, mutual fund dealer services, financial planning services and professional portfolio management Major customer segments Middle and upper income individuals Distribution channels Independent advisors, brokers, financial planners, financial institutions Key competitive strengths • Distribution diversification • Market share strength • Low cost producer • Strong financial management Business objectives for 2003 • Rationalize investment options on existing products • Reduce operating expenses in investment products • Significantly improve distributor/advisor satisfaction • Improve fund performance on investment products • Launch ‘next generation’ life and investment products

		Hungary
		Number of employees: 716 Main office: Budapest Main product areas Life, pension and household insurance, asset management Major customer segments Middle and upper income individuals Distribution channels Independent and tied agents, pension advisors, direct and worksite marketing Key competitive strengths • Range of distribution channels • Targeted product development • Excellent cost control Business objectives for 2003 • Emphasis on profitability, while retaining sales leadership • Introduction of new sales channels • Update and renew ICT and internet access • Investigate growth opportunities elsewhere in the region

		Spain
		Number of employees: 701 Main office: Madrid Main product areas Life, general and health insurance Major customer segments Middle income individuals Distribution channels Independent and tied agents, brokers, internet, financial institutions Key competitive strengths • Segment and product specialization • Enhanced quality of the back-office service for agents Business objectives for 2003 • Strong development of the existing agent networks • Increase the use of Servimed* by agents • Commercial segmentation policy and specific product design for the different segments • Exploitation of agent portfolio and boost cross-selling * Servimed is a software tool

		Taiwan
		Number of employees: 801 Main office: Taipei Main product areas Traditional life, variable universal life, term life, group life, accident and health Major customer segments Middle and upper income individuals, companies Distribution channels Tied agents, brokers, banks Key competitive strengths • Professional image and brand name • Strong relations with tied agents and other distribution partners • Disciplined financial control Business objectives for 2003 • Continued development of professional agency force • Strengthen distribution partnership with brokers and banks • Emphasis on innovative product development • Preparations for the entrance into the pension market • Enhancement of the efficiency of administrative support, business processes and ICT systems